Product Strategy – RIDEAIR Case Study
A stage of brainstorming and creative search for a wide selection of new solutions.
This stage opens with a creative presentation of a variety of possible solutions, all of which answer the bar and characterization, and apply the research insights, but each presents a different approach to the solution in terms of structure, shape and functionality.
In a common discussion, we will choose the most appropriate concept.
At the end of this stage, the concept of progress is chosen.