A new bottle for a new brand

Sano turned to Igloo for assistance in designing a new bottle, as part of a big campaign for their new dishwashing  brand - "SPARK".
The Sano SPARK launch campaign is shiny and colorful showing the new spark that the new brand will bring to every home.
When designing the new bottle, we chose an elegant shiny drop shape that is easy to hold and creates a large surface for graphics and branding. The new bottle design supports the campaign goals and helps the new product shine on the shelves.


Research, product characterization, industrial design, product design, project management
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